PROJECT DESCRIPTION

‘qImQ’ subverts the use of a encrypted protection by exposing the artist’s private key on a common sticker. What is supposed to be a singular, secretive identifier for the artist’s identity will be transposed onto a flexible, vulnerable, reproducible format designed for mass proliferation. The sticker will be stuck in unplanned, unregulated, unprotected spaces along a cross-country road trip from Phoenix to New York. The act of careless distribution positions privacy into a perpetually public context and calls the question: Who do we become when we are unknown?